Illamasqua - Australia: Fight For a Fair Beauty Price from Zsolt Sandor on Vimeo.
We are Illamasqua and we are making a stand against the global giants of cosmetics, who force Australian customers to pay up to 61% more than UK prices. It’s entirely unjust that a woman in the UK pays just $24 for a lipstick, while a woman in Australia has to pay $40 for exactly the same product.
Illamasqua is an independent British colour cosmetics brand and, in the short time we’ve retailed in Australia, we’ve heard time and again your frustration over the inflated pricing of cosmetics compared to the rest of the world.
We have listened and want to slash our prices across our range in Australia. But first we need you to demonstrate to the industry that if we can make this change happen, you’ll commit to buying our products. So please sign your name, make your mark, tell your friends, clench your fist and cry “hell no!”
I personally never understood why even with brands like Becca, that come from Australia, are overpriced so much. Those four people who run the pricing racket (just like gangsters) are in for a great big awakening. Bravo to Illamasqua! SIGN THE PETITION HERE! ♡
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